Are Navigators, agents, and CACs allowed to charge consumers for their assistance with VIM?

Navigators, agents, and Certified Application Counselors (CACs) are not permitted to charge consumers for their assistance with the Virginia Insurance Marketplace (VIM). This policy is in place to ensure that consumers have access to free, unbiased help when navigating health insurance options and applying for coverage. The goal is to reduce barriers to obtaining health insurance and to make the enrollment process as accessible as possible for all individuals, regardless of their financial situation. By prohibiting fees, the VIM ensures that everyone can receive the necessary assistance without any financial strain. This approach helps promote overall enrollment and improves public health by making health coverage more attainable for all Virginians.